The Audience is there

• The format is still new – podcasting started in 2001.
• The number of podcast listeners has grown 100% in the last four years.
• 116 million Americans listen to podcasts each month.
• For every 300 blogs and 19 YouTube channels, there is only 1 podcast.
• YouTube launched a dedicated podcast channel in 2022.
• 55% of podcast listeners use YouTube for some podcasts.